It should be noted that its use as a standalone language is
near-exclusively the domain of Linux, where people don't have a
problem installing dependencies. At least on Windows, you're either
going to have to bundle Lua (at which point a rock doesn't make sense)
or write a wrapper app that embeds Lua (at which point a rock doesn't
make sense). Standalone apps distributed as Lua code aren't going to
see traction on Windows, and unless Microsoft themselves starts
deploying Lua, that's not going to change.