Re: O'Reilly

[Tyler Olsen <roots@...>]

Roberto Ierusalimschy wrote:

> Related questions:
>
> * Have you ever seen PiL in a bookstore shelf?
>  
Can't say I have, but I haven't been to bookstores that often lately.

> * How much does that matter to real sales?
>  
Unless someone has already heard of Lua before they see the book, I 
doubt that they would buy it. Although if you mention right on the cover 
that Lua was used in WoW and other games, you might get a few 
hyperactive teenagers to buy it. ;)

> * Are technical books sold mainly online?
>  
Well, I've always bought my tech books online (usually cheaper, and I 
know that hunderds of people haven't been flipping through my copy). I 
will tell you that I bought PiL 1st edition because it was completely 
and freely available online, and I found myself reading sections through 
it so much I just went ahead and bought it (I hate reading verbose text 
on a computer screen. Paper is so much easier on the eyes).

> * How much the publisher actions impact a book sales?
>
> * How much the publisher's name impact a book sales?
>  
In the end, all that I care about is that word-of-mouth about the book 
(like on Amazon.com) is mostly positive and it covers material I need to 
know.


- Tyler